Hagerty Named Official Presenting Sponsor of Next Month’s HSR Mitty Presented by Hagerty
DAYTONA BEACH, Florida (March 4, 2025) – Officials from Hagerty and Historic Sportscar Racing (HSR) announced today a multi-year agreement that will see the automotive enthusiast brand become an official partner of HSR, the authentic and premier series in North America for historic and vintage motorsports competition.
In addition to having a presence and branding at every event on the HSR calendar, Hagerty has also been named the official presenting sponsor of the HSR Mitty at Michelin Raceway Road Atlanta (MRRA). HSR’s oldest and flagship event, what will now be known as the HSR Mitty presented by Hagerty runs for the 47th time next month at MRRA, April 24 – 27.
The featured Run Group of the 47th HSR Mitty presented by Hagerty will be announced later this week during the season-opening HSR Sebring Classic 12 Hour presented by Mission Foods, March 6 – 9, at Sebring International Raceway.
For more information, please visit www.HSRRace.com. For race event schedules, entry information, entry lists and ticket information for this weekend’s HSR Sebring Classic 12 Hour presented by Mission Foods, please visit the event page at HSR Sebring Classic 12.
Claire Williams, Hagerty Vice President, Marketing Strategy: “When you attend a historic race, your heart skips a beat and you feel, see, and hear the wonderful forms, sounds, and colors of competition. Our partnership with HSR is all about amplifying that and bringing it to as many race fans – and soon-to-be race fans – as possible. Through this partnership, Hagerty and HSR will work together to keep these machines on track and their stories alive. Whether you’re a longtime fan or new to motorsports, we invite you to join us at the track and experience historic racing up close.”
John Doonan, HSR President: “Hagerty sets the industry standard in specialty vehicle insurance and is now leading the way in both celebrating and preserving automotive lifestyles and car culture for now and the years to come. This drive to build the passion and viability for all things automotive and motorsports is shared by all of us at HSR, and we looked forward to working closely with Hagerty in our new multi-year partnership to grow the popularity of HSR historic and vintage racing and bringing Hagerty to some new audiences. Making the experience off the track for our fans and competitors alike at our racing events as exciting as the premier historic and vintage racing competition that has become HSR’s hallmark is something that only a major player like Hagerty brings to the table. We can’t wait to get started.”
About Hagerty (NYSE: HGTY): Hagerty is an automotive enthusiast brand committed to saving driving and to fueling car culture for future generations. The company is a leading provider of specialty vehicle insurance, expert car valuation data and insights, live and digital car auction services, immersive events and automotive entertainment custom made for the 67 million Americans who self-describe as car enthusiasts. Hagerty also operates in Canada and the U.K. and is home to Hagerty Drivers Club, a community of over 865,000 who can’t get enough of cars. For more information, please visit www.hagerty.com or connect with us on Facebook, Instagram, Twitter and LinkedIn.
About HSR: An International Motor Sports Association (IMSA) property, Historic Sportscar Racing (HSR) was formed in the mid-1970s with an event at Road Atlanta. There was one goal then and it remains true today: to celebrate the racing cars from the past. As a “time machine” of sights and sounds, HSR provides a venue for competitors and spectators alike to share in the wonderful history and excitement created by the cars that competed at race tracks around the world. HSR currently sanctions eight vintage and historic racing events at some of the world’s most renowned race tracks, including Daytona International Speedway, Michelin Raceway Road Atlanta, Sebring International Raceway and more. The complete schedule and full event information can be found on HSR’s website at www.HSRRace.com. Look for the HSR Channel on YouTube and follow HSR on Facebook at www.Facebook.com/HSRrace/, on Twitter X @HSR_race and on Instagram @HistoricSportscarRacing.
